One way we guide and encourage partners to create a quality listing is through the Health Score: A 0-100 point rating, based on completeness (much like Linked In profiles).
Health Score fields are weighted based on importance to the consumer decision process.
Images and descriptions are important elements consumers look for when choosing a business to support.
Listings with four or more images, generate five times greater partner leads than listings without images.
Health Score is calculated differently depending on the listing category:
Group 1
Accommodations | Attractions | Food & Entertainment | Guided Tours | ||
| Listing Item Explanation | Point Value | Maximum Points |
| IMAGES: Each image adds 6.25 points up to a maximum of 25 points. | 6.25 | 25 |
| DESCRIPTION: A Listing that includes a description with more than 250 characters adds 25 points | 25 | 25 |
| SOCIAL AND WEB LINKS: Each link adds 1 point up to a maximum of 5 points. | 1 | 5 |
| TRIPADVISOR LINK: Adding your link adds 15 points up to a maximum of 15 points. | 15 | 15 |
| OFFERS AND EVENTS: Each Offer or Event associated with your Listing within the past year adds 10 points up to a maximum of 30 points. Note: Offers and Events can be added after new Listings are added and approved in ATIS. | 10 | 30 |
| TOTAL | 100% | |
Group 2:
Natural Attractions | Transportation | Rental and Visitor Services | ||
| Listing Item Explanation | Points Value | Maximum Points |
| IMAGES: Each image adds 11.25 points up to a maximum of 45 points. | 11.25 | 45 |
| DESCRIPTION: A listing that includes a description with more than 250 characters adds 45 points | 45 | 45 |
| SOCIAL AND WEB LINKS: Each link adds 2.5 points up to a maximum of 10 points | 2.5 | 10 |
| TOTAL | 100% | |