The primary objective for ATIS is to be the  most comprehensive and accurate source of Alberta Tourism product available.


This objective will be attained by:

  1. Maintaining content accuracy by ensuring each content item is reviewed and updated at least once per year.
  2. Ensuring content in ATIS adheres to best practices.
  3. Ensuring the content in ATIS is managed by active users (where possible).
  4. Ensuring Partners are utilizing all of the content types available in order to drive success and adoption of the platform.